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Envelopes can be used as direct mail pieces. The envelopes may contain several digitally printed items related to the direct marketing campaign, such as a cover letter, information sheet or brochure, coupons, a mailer, and a variety of other items. The related pieces are usually printed on lightweight stocks in order save on postage costs. It is extremely important that the individual pieces are placed in a particular order in the envelope in order to maximize the impact of the direct marketing program.

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