|
Direct Mail Postcard
|
|
A type of postcard application used as a marketing tool for attracting business. Digitally printed, personalized postcard formats are among the most popular of the direct mail postcard applications. This type of direct mail postcard has the ability to present a personalized message that is short yet it gets noticed. Variable data technology allows direct mail postcards to be targeted to specific clients. Individuals are more apt to take immediate action due to the postcard's personalized message or they may save the postcards for future reference because of the easy to store size. The small size also makes it easier to pass the card on to others that may have an interest in the message.
|
 |
|
|
|
|
