Glossary of Printing Terms
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Magnetography
A plateless printing technology that is similar to ionography except that the imaging drum is magnetic. The electronic image is converted to a magnetic charge on the drum, which attracts a toner containing iron particles. The toners are very opaque so the process is best suited for spot colors rather than four-color process printing, which requires transparent colors in order to work effectively.

The primary use for magnetography is for applications that require barcoding, such as labels, business forms, direct mail pieces, and tickets. The toners used for magnetography are very opaque so they are well suited for barcode printing, which requires a thick black colorant.

The print resolution is lower with magnetography than with some of the other printing processes, but the printing speed is very fast. Press speeds as high as 460 feet per minute can be attained.


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